Manchester Fashion Week is an independent fashion showcase which takes place in central Manchester. Every year a wide variety of designers are featured from established international brands. The event also has close ties with Manchester Metropolitan University and The University of Manchester.
The catwalk shows feature a mix of professional models and new faces. It is important to the organisers that the body types of the models vary to promote a positive body image, the promotional poster aims to do this too. The poster was featured in Lifestyle magazine.